Tuesday, January 29, 2008

Changes to eBay's Feedback System

Things are really changing over at eBay! Today they announced a new way to reward sellers with positive feedback.

eBay Writes:

Search visibility will be tied to customer satisfaction. Customer satisfaction is reflected in a combination of DSRs, Feedback, and fewer complaints filed of an item being "significantly not as described" (SNAD) or "item not received" (INR). In March 2008, Best Match will become the default sort in search to give more buyers the results they want and will:
  • Increase exposure for sellers with DSRs 4.6 and above and at least 95% customer satisfaction in the last 30 days.
  • Decrease exposure for sellers with low customer satisfaction or Shipping & Handling DSRs.
Now that feedback is playing a role in getting your items to show up in searches, it will be even more important to please your customers. If you don't want to get left in the dust with this feedback change, you might have to alter your selling practices. If you are getting complaints about high shipping, you may have to lower it. If you ship only a couple times a week, and people notice, you may have to step it up a notch.

Customer service is key in this game, and in order to become a PowerSeller on eBay, you are going to have to bend over backwards to make sure you stay at the top of the searches.

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